Paid Ads Management

Paid ads management is the daily work of running ad accounts well. Ranxy does it for financial brands on search, social and native platforms, and measures every campaign to the funded account.

Free audit: three written fixes in two business days
From $2,500 a month

How an engagement runs

Audit and diagnose

We review your accounts, tracking and funnel to find where spend leaks before we touch a budget.

Structure and stage

We rebuild the account structure, stage the creative and match each landing page to its ad. Every ad gets a policy review before it goes live.

Launch and learn

Campaigns go live and the platforms gather conversion data. We hold spend steady through the learning window and stay calm in week one.

Optimize to the outcome

Once data is in, we optimize against cost per FTD or funded account. We cut what does not work and scale what does.

What each plan includes is on the pricing page.

See our pricesPlans from $2,500 a month, plus ad spend
Financial brands onlyBrokers, prop firms, crypto and fintech
Compliance-awareMarketing support, not legal advice
30-day promiseThree documented improvements, or month two is credited

How We Run Paid Ads Management

Paid ads are the fastest way for a financial brand to win new customers. They are also the fastest way to lose an ad account, because every platform has strict rules for money products. We run the accounts day to day, check each ad against the rules first, and judge the work by funded accounts.

When paid ads management fits

Your ads get clicks, but few of them turn into funded accounts
Ads keep getting disapproved and nobody can say why
You can’t tie a deposit back to the ad that drove it
You want to add a platform whose rules for financial ads you haven’t met yet

Which ad platforms we run

Google, Meta and LinkedIn carry most of the accounts we manage. Other platforms come in where the product and the license fit. Each one has its own rules for financial ads, and each page below lists them.

Ad platforms Ranxy manages for financial brands
Platform	Where it fits
Google Ads	People who are searching for a product now. We run Search, Display, YouTube and Performance Max.
Meta Ads	Facebook and Instagram, with creative tested in volume and audiences built from funded-account data.
LinkedIn Ads	B2B fintech and wealth brands with a long sales cycle.
Microsoft Ads	Search ads on Bing, where the product and the license fit.
Reddit Ads	Community audiences, where the product and the license fit.
TikTok Ads	Short video for licensed apps. It rarely suits regulated brokers.
Taboola Ads and Outbrain Ads	Native ads on news and content sites, where the product and the license fit.

How we run a paid ads account

Every campaign feeds one measurement layer. We use Enhanced Conversions and server-side tagging where the engagement supports it. A funded account that closes days after the click still ties back to the ad that drove it.

Before anything goes live, each ad gets a review against the platform’s policy. We have had financial ads rejected ourselves. We worked out why, and built our pre-launch review from what we learned.

One channel run well beats five run carelessly. So we tell you which platforms fit your product before we take a budget.

What we measure

What Ranxy measures in paid ads
What we measure	What it tells you
Cost per qualified lead	What you pay for a lead your sales team would accept.
Cost per FTD	What you pay for a first-time deposit.
Cost per funded account	What you pay for an account with money in it.
KYC completion rate after the click	How many sign-ups finish their identity checks.
Click-through rate and cost per click	Checks along the way. They are never the headline.

Prices

Plans start at $2,500 a month, plus ad spend. You pay the platforms directly. See our prices for what each plan includes, or ask for a free audit and get three written fixes within two business days.

B2B marketing commentary. Not legal or investment advice. Results vary and are not guaranteed.

A note on compliance

Ranxy provides compliance-aware marketing support, not legal advice. We review ad copy and creative against advertising platform policies, but final legal or regulatory review should come from your internal legal or compliance team.

Free audit

The three fixes we would make first

In writing, within two business days. No call needed.

Get a free audit See our prices

Deliverables

What You Get

The work this service covers, in plain terms.

A channel plan and account structure built around how people shop for financial products

Campaign build, launch and ongoing tuning on Google, Meta and LinkedIn, plus other platforms where they fit

Creative direction and steady testing of new ads, so results hold up as people tire of the old ones

Audience building, exclusions and overlap checks that stop wasted spend

Bid and budget management tuned to cost per FTD or funded account

A policy review of every ad before launch, to help cut rejections

Conversion tracking checks, so the numbers we steer by are real

Weekly tuning and a weekly report on the number that maps to your revenue

See where your funnel leaks

Send us your site and the basics of your setup. Within two business days you get the three fixes we would make first, in writing. No call needed.

Plans start at $2,500 a month. See our prices.

FAQ

Paid Ads Management FAQ

The questions that come up on every call.

Which platforms do you run paid ads on for financial brands?

Google, Meta and LinkedIn carry most accounts. We also run Microsoft, Reddit, TikTok, Taboola and Outbrain where the product and the license fit. A forex broker leans on Google and Meta. A B2B fintech leans on LinkedIn. TikTok rarely suits regulated brokers, because the approval rate is not worth the spend. We tell you which platforms fit before we take a budget.

How do you handle ad disapprovals?

We review ad copy and creative against Google's financial services policy and Meta's rules for financial products before launch. That prevents most disapprovals. When one happens, we respond within 24 hours on the Growth plan and above. We rework the ad and send it back for review. Disapprovals are a normal part of financial advertising, and handling them fast is part of the job.

What KPI do you optimize against?

Cost per qualified lead, cost per FTD or cost per funded account. We pick the one that maps to your revenue. Click-through rate is only a check along the way. An ad with a high click rate and no funded accounts is worse than a quieter ad that brings deposits.

Do you manage the ad spend itself?

You pay the platforms directly, and the ad accounts stay in your name. We don't handle the spend, and we are not the media buyer of record. Our fee covers the strategy, build, creative, optimization and reporting. Your billing stays clean.

How fast will I see results?

Fixes to the funnel and tracking can move cost per lead within the first weeks. Ad platforms need a learning window of conversion data before they optimize well. So the bigger gains in efficiency usually show over the first 30 to 60 days.

How much does paid ads management cost?

Plans start at $2,500 a month, plus ad spend. On Starter, paid ads run on one channel with up to $5,000 of ad spend included. More ad spend or a second channel moves you to Launch or higher. Launch covers one channel with up to $25,000 included. Growth covers two channels, and Scale covers three or more. The pricing page shows what each plan includes.