Affiliate and IB Marketing

The acquisition channel that compounds and survives a platform ban entirely.

Affiliate and introducing-broker program design, partner recruitment, creative, and fraud monitoring for brokers and prop firms who treat affiliates as a core business unit, not a side project.

Deliverables

Affiliate and IB program design, including payout and tier structure

Tracking setup with platforms like Tapfiliate, TUNE, or your affiliate system

Partner recruitment and onboarding flows

Affiliate creative packs and marketing assets

Fraud monitoring and quality control on partner traffic

Partner communication, management, and performance review

Reporting on partner-driven FTDs, funded accounts, and program ROI

Platforms, KPIs, and how we run it

How we approach affiliate and IB marketing. For brokers and prop firms, the affiliate and introducing-broker network is the acquisition channel that compounds over time and, unlike paid ads, survives a platform ban entirely. We design the program from the payout structure up, implement tracking through systems like Tapfiliate or TUNE, recruit and onboard quality partners, supply the creative, and monitor relentlessly for the fraud that plagues broker affiliate programs. The whole point is a channel that keeps producing funded accounts regardless of what Google or Meta does to your ad account next.

The KPIs we actually track. Partner-driven FTDs and funded accounts, traffic quality measured by deposit and retention behavior rather than raw signups, fraud rate, partner activation and retention, and overall program ROI. Raw signup volume is a number affiliates can game, so we track the quality of what they bring, not just the quantity.

Why Ranxy for affiliate and IB marketing. Most agencies do not touch affiliate and IB because the fraud risk and the management overhead scare them. We treat it as what it is for a serious broker: a core acquisition channel and an insurance policy against platform dependence. We know how to structure payouts that attract quality partners, how to spot the fraud patterns that drain budgets, and how to build a network that compounds. The brokers who dominate client acquisition run affiliate and IB as a business unit, not an afterthought, and that is how we build it.

How an engagement runs

Design the program

We design the payout structure, tiers, and tracking that make your program attractive to quality partners and sustainable for you.

Set up tracking

We implement affiliate tracking so every partner-driven deposit is attributed accurately and fraud is detectable.

Recruit and onboard

We bring in relevant partners and onboard them with the creative and terms they need to perform.

Manage and protect

We manage partner relationships, monitor for fraud, and optimize the program toward quality traffic that deposits.

Where you can check our work

A number without a metric, a market and a period is not a result. It is marketing. Every case study here gives you all three, pulled from the client's own ad account.

A Note On Compliance

Ranxy provides compliance-aware marketing support, not legal advice. We design affiliate programs and creative with platform and regulatory rules in mind, but final legal or regulatory review, including partner conduct and disclosure obligations, should come from your internal legal or compliance team.

See where your marketing is leaking spend.

Book a 30-minute strategy call and we will tell you straight which parts of your paid setup would move your numbers.

FAQ

The questions that come up on every call

Why is affiliate and IB marketing so important for brokers and prop firms?

Because it is the channel that compounds and does not switch off when you stop spending, and crucially, it survives a platform ban. A broker who depends on paid ads alone is one Google policy change from zero pipeline. A healthy affiliate and IB network keeps producing regardless, which is why the strongest brokers treat it as a core business unit.

How do you prevent affiliate fraud?

Fraud is the biggest risk in affiliate marketing for brokers, from fake traffic to incentivized low-quality signups. We set up tracking that surfaces suspicious patterns, monitor partner traffic quality against deposit and retention behavior, and manage payouts so you reward genuine performance, not gamed numbers.

Who pays the affiliate commissions?

You do, directly to your partners through your affiliate system. We design and manage the program, including the payout structure, but the financial relationship with partners stays yours. This keeps your audit trail clean and your commercials in your control.

Is this only for forex brokers?

It is strongest for forex and CFD brokers and prop firms, where affiliate and IB networks are a primary acquisition channel. It also applies to crypto and other financial verticals with partner-driven growth. If partners can meaningfully drive your acquisition, the program applies.

How does affiliate marketing fit with paid ads?

They complement each other. Paid ads give you speed and control; affiliate and IB give you a compounding, ban-resistant channel run by partners motivated to perform. Running both means you are not exposed to a single point of failure, which in financial acquisition is the difference between resilient and fragile.