Lead volume is a vanity metric if the leads do not convert. This calculator scores your lead quality by tying lead sources to what actually happens downstream, so you can see which channels deliver buyers and which just fill your pipeline with noise.
Enter your leads by source and their conversion to real outcomes, and it shows where your quality is strong and where you are paying for volume that wastes your team’s time. The point is to spend more where quality is high and stop funding the rest.