This is an anonymized case study for a proprietary trading firm. The brand is not named by agreement; the work and the results are real.
The opportunity. The firm was starting from zero, with no existing paid pipeline, and needed to generate first-time deposits and establish momentum in a vertical that platforms watch closely.
What we did. We built and ran the acquisition program from launch. That meant standing up paid campaigns with careful, compliant targeting and budget allocation, continuous bid management and optimization, and around-the-clock fraud prevention, all focused on the metric that drives a prop firm: the first-time deposit. We tracked performance in real time, adjusted constantly, and framed the offer and proof to stay within platform policy.
The results. From a standing start, the program produced 100 first-time deposits in the first month, then grew 50 percent month over month.