A financial promotion is a communication that invites or induces someone to engage in financial activity. In many markets, including under the FCA in the UK, financial promotions are tightly regulated and must be fair, clear, and not misleading.
Almost all financial marketing is, in regulatory terms, a financial promotion. That means ad copy, landing pages, and even some social content fall under rules on disclosure and claims. Marketing a financial brand responsibly means treating promotions as regulated communications, with final review by your compliance team. Ranxy provides compliance-aware marketing support, not legal advice.